Wednesday 11 June 2008

Scooped! Press Release: Ireland


Scooped! has teamed up with The Sun - to produce special edition spoof front pages for its army of readers.

Europe's No1 company for personalised newspapers and magazines is now working with Ireland's best-selling newspaper to give YOU the chance to appear on the front page of a spoof Sun front page.

In last week's Irish Sun we invited readers to tell us, ahead of Father's Day, why their dad is The Best Dad in Ireland - with ten winners each receiving a framed spoof Irish Sun front page.

Now, for a limited period, readers can buy a special edition Sun birthday, wedding or Father's Day front page from just £25 by visiting www.makingthenews.co.uk/theirishsun

The Sun has never before allowed an outside company to use its famous masthead but Scooped! is no ordinary company.

Our loyal customers already know that, for the first time, they can buy a personalised newspaper or magazine front page gift that has been written and designed by real journalists with real experience of working in national newspapers.

While Scooped! has previously only used fictional mastheads - The Scoop, The Daily Scoop, SCOOP! - we have now ensured that, for the first time ever, Sun readers can appear on the front page of their favourite paper.

Scooped! director James McIvor - a former Sun chief sub-editor - said: "It is fantastic that our company has been asked to write and design spoof front pages for the country's best-selling newspaper.

"To the best of my knowledge no other national paper has given their readers the opportunity to star on their front page so I am confident that the concept will be well received by readers.

"We are giving away 10 framed Father's Day front pages this time but readers can also buy their very own Father's Day, birthday or wedding front page by visting www.makingthenews.co.uk/theirishsun

"Already there has been huge interest and I expect that to continue over the coming weeks.

"Scooped! has been going from strength to strength over the last couple of months and this is another huge breakthrough for us."


For further information contact James McIvor on ..
(t) 00 44 141 639 9918
(m) 00 44 7803 017 027
(e) scooped@makingthenews.co.uk
(w) www.makingthenews.co.uk

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